Product vs Feature -- Instagram and its Imitators

The Commodity Technology Powering Instagram's Imitators Won't Save Them | MIT Technology Review: " . . . Instagram is a product, not a feature. This product/feature distinction is famous in Silicon Valley, because you don’t want to end up on the wrong side of it. Steve Jobs famously dismissed Dropbox as a feature rather than a product–that is, an innovation whose value he could commodify with identical (or close-enough) technology and integrate into his existing products. Jobs may have been wrong about Dropbox. And Twitter and Flickr are making the same mistake in thinking that a commodity tech solution like Aviary can clone all of Instagram’s value. . . ."


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