26 December 2012

Achieving success through accidental entrepreneurship

Achieving success through ‘accidental entrepreneurship’ | VentureBeat: "Being personally invested in solving a problem rather than solely growing the bank account imbues “accidental entrepreneurs” with a tenacity that other business leaders may lack.  It’s inevitable that all businesses will encounter roadblocks along the way, but when you’re committed to solving a problem, you’re more apt to meet new challenges with enthusiasm. A company centered on a personal desire to enact some sort of change also has implications for future business innovations. No matter how successful a company may be at solving problem X, it’s only a matter of time before a new problem emerges. I predict we’ll continue to see many more “accidental entrepreneurs” given how technology is changing how fledgling businesses communicate with potential customers and investors. Today, someone can identify the need for a niche product and use Facebook and Twitter to instantly connect with a target audience, as well as raise money through crowd funding . . . "


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