26 November 2012

Starting a Business--think internet first

The internet alone is a great business incubator:

Martha Lane Fox: ‘Steal from Google’ and put online first to build sustainable recovery - Telegraph: Speaking at the Telegraph’s Festival of Business in Manchester, Ms Lane Fox urged companies to “steal from Google”, with its web-first philosophy. “If you’re considering a new aspect of your business or changing an existing process, think internet first,” she said. “If you were starting your company now, you would put the internet first. That’s what will make businesses robust into the future.”. . . In her government role pushing for wider internet access in the UK, Ms Lane Fox said getting more people online would “unleash entrepreneurialism and increase skills.” “Anyone can start a business” because the barriers are lower when you start online, she said. “A kid can build an app in a bedroom and become a success.” Talking about setting up lastminute.com, Ms Lane Fox said that while she and her business partners got many things wrong, what they got right “was a relentless focus on the customer.” “Being online puts you in touch with your customer to quite an alarming degree,” she said. . . . "

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1 comment:

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