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28 March 2016

Built to Become: Creating Corporate Longevity (video)

Built to Become: Creating Corporate Longevity:

How do you create a company that will evolve and only get better with time? In this video Stanford Graduate School of Business Professor Robert A. Burgelman outlines a framework to do that just that. With strategic leadership a company can carry a founder's key principles into the future and build a business that will last. Published on Mar 9, 2016

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