Tools for Entrepreneurs: Fast + Lean UX Research video
Google for Entrepreneurs and General Assembly have partnered up to create "Tools for Entrepreneurs," video classes for entrepreneurs to grow their skills and grow their businesses. - Startup founders, first employees, and entrepreneurs want to learn from their customers about their needs and abilities. They need to implement lean User Experience (UX) research techniques to come up with sustainable businesses. This class will open with the heart and soul of good research: focused research questions. Later, we'll learn about three key research questions that every entrepreneur wants to answer with UX research. The class also covers experience sampling, card sorting, and usability testing.
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